AIA Group

Our Values and Culture


Our vision is to be a leading provider of financial prosperity and security solutions through a relentless focus on customers, distributors and employees.

At AIA, we aspire to be the best. All of us are guided by a set of core values unique to AIA (People, Customer Focus, Performance, Integrity, Respect and Entrepreneurship).

Our entrepreneurial culture is built around teamwork, integrity and serving customers with the highest professional and ethical standards. Everyone at AIA is constantly looking for ways to be proactive and nimble. Our people work hard to provide unmatched value for our customers and to be the industry's best.

Staff testimonial

Don't just take our word. This is what our people have to say:

"AIA is a company that is progressive and forward looking. It is a place where creative thinking and pro-active actions are valued."

"AIA is a family. Like a family, we pull together and work diligently to protect our legacy so the next generation of employees and customers will enjoy future prosperity."

"The large size of AIA allows for opportunities to understand different functions and roles."

"AIA Korea is a company that is full of opportunities because it truly recognises those with talents and encourages one to develop our potential."

"AIA provides a good working environment that cultivates respect, democracy and freedom in the company."