“Witnessing the positive impact of initiatives like the Movember Campaign on our community and employees fuels my motivation. It inspires me to continuously explore new ways to encourage individuals to prioritise their wellbeing”
To raise awareness for men’s health, Nicole Schwartz and her AIA Group Employee Propositions and Wellbeing team embarked on creating a Movember Moves campaign for Group Office employees. The campaign not only served as an important awareness campaign for men’s health, but it also presented an opportunity for Group Office employees to connect with colleagues and make a difference for men’s health.
Employees from across departments got together in teams of four to row 20km and raise funds for The Movember Foundation. Collectively, the teams were set a target of raising HKD300,000 but managed to work together to raise over HKD500,000! Many of the participants were not used to high-intensity exercise and had never rowed before, but all teams successfully completed the 20km row. After the challenge, some of the employees were inspired to continue rowing and incorporated it as a form of exercise into their routines. The campaign was a catalyst motivating employees to adopt healthier habits that extended beyond the event itself.
“As a passionate advocate for employee wellbeing, my role at AIA allows me to make a meaningful impact through our employee wellness program, Wellbeing@AIA.” Nicole said. “Wellbeing@AIA offers a wide range of resources and support, addressing aspects of physical, mental, social, and financial wellbeing. It equips employees with the necessary tools and knowledge to put healthy habits in place to support their wellbeing needs.
Witnessing the positive impact of initiatives like the Movember Campaign on our community and employees fuels my motivation. It inspires me to continuously explore new ways to encourage individuals to prioritise their wellbeing. Wellbeing@AIA goes beyond one-off initiatives; it fosters a sense of community for employees to support and uplift each other to thrive in all areas of their lives.”