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{{label}}For more than a century, AIA has strived to make a significant positive impact for our customers and communities across Asia. This commitment is reinforced by our Purpose to help people to live Healthier, Longer, Better Lives.
The AIA One Billion initiative is our ambition to engage a billion people to live Healthier, Longer, Better Lives by 2030. We are starting a movement to bring our Purpose to life and translate it into reality, creating a more sustainable future for everyone in society. We are excited to set out on this path. We invite you to come with us and join the journey.
Why have we set ourselves this ambitious goal?
In recent years, while populations in Asia have grown in wealth and affluence, lifestyle-related diseases have also increased, accounting for more than 70 per cent of all deaths(1). Modifiable factors such as physical inactivity, poor nutrition, smoking and excess alcohol consumption have fuelled the rise of non-communicable diseases(2) such as cancer, diabetes, respiratory and heart disease, as well as mental conditions and disorders.
At the same time, the environment is increasingly identified as a significant cause of disease with research linking NCDs with environmental factors. We also know that Asia is particularly affected by climate change. The World Health Organization and the United Nations Intergovernmental Panel on Climate Change have warned that climate change will increase morbidity and mortality in this region(3).
Altogether this is a critical situation that threatens to cripple public healthcare with rising rates of morbidity and mortality and represents a humanitarian crisis for the entire life insurance industry, for society, and for all people living in the communities in which AIA operates across Asia.
By taking action today to actively engage people to embrace healthier lifestyles and secure a healthier planet, the AIA One Billion initiative further delivers on our commitment to create a more sustainable future for everyone in society.
Through partnerships, events, community programmes and campaigns, we will educate, inspire and support our communities to improve people’s physical, mental and environmental wellness while championing financial inclusion.
1.WHO 5 5 70 Framework. Noncommunicable diseases (who.int)
2.WHO Noncommunicable diseases in SEARO (who.int)
3.Climate change and health (who.int)
How you can live a Healthier, Longer, Better Life
Find out how you can Join the Journey and live a Healthier, Longer, Better Life.
Bringing you delicious recipes and inspiration to eat well for healthier, longer better life.
Tips on mental health, physical, nutrition and environmental wellness.
We are inviting people to ‘Join the Journey’ as they participate in taking steps towards living Healthier, Longer, Better Lives. The more we share, the more we inspire, the more we empower others to change. Share with us what you’re doing to live a Healthier, Longer, Better life with #AIAOneBillion, and we will feature some of the most inspiring ideas here. Are you in?
Through the AIA One Billion initiative, we will strive to improve:
We have the ambition to become a global leader in Environmental, Social and Governance and we have a long-term strategy to make a difference to the sustainable development of our communities. We will track, measure and report on our progress as part of our ESG reporting – the first milestone will be shared in our ESG annual report in March 2023.
Through AIA One Billion, we will continue to support and motivate more people to take actions to improve their health and wellness and drive positive health outcomes through innovative solutions and engaging activities and contents.